News
Foam, Feathers and Fine Art
Visitors to the shop recently might have noticed that we've updated the decor in the fly tying section. A collection ...
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Pike Season Prep...
The time for teeth and a killer-attitude is upon us!
Pike season opens in most of southern Alberta on May 8th and for...
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An Angler's Springtime Checklist
It's springtime in Alberta, and with warmer temperatures comes increasingly numerous fly fishing opportunities. Even ...
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Fish Tales and the Bow River featured on the New Fly Fisher
Sit back and take in the beauty of the Bow river during this episode of The New Fly Fisher filmed late in the summer ...
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Dr Seuss' "The Lorax" messaging- as relevant today as it was 50 years ago....
If you follow our social media account you probably noticed our week-long series of posts inspired by Dr. Seuss' "The...
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Be loud....
I am an introvert.
Being assertive and speaking out is not my comfort zone. I'm content behind the scenes and hesita...
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A reason or a season
"A reason or a season”
These words have been swirling in my head like a mantra lately. Dave Jensen spoke these words...
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Covid 19 - Update June 3, 2020 GUIDING
On May 19 we re-opened to the public with a few changes to our operations. Since re-opening, we've been happy to reco...
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Ready for Pike?
On May 8th pike and walleye season opens for the majority of waters east of Calgary. Several members of our team loo...
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November break in and the time since
If you follow us on social media or have been to the shop recently you've probably heard about the smash and grab inc...
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East Slope Streams Opener Prep
June 16 marks opening day for the east slope streams which means more fishing opportunities for everyone. Opening day...
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Choosing a rod and reel outfit...
Walking in to a fly shop may feel daunting to a newcomer to the sport. Pre-packaged fly rod and reel combos can simpl...
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